Like archaeological research, work around a graphic identitý takes place in several stages. The first stage of graphic research begins with an in-depth study around the fields of archaeology in the broadest sense. Little by little, the logotype was built by "digging" the typography into a rectangular block. The use of solids and strokes, as well as serifs, is all the more necessary in this work. They allow us to have original shapes and counter-forms, which sometimes resemblè objects, sometimes̀ faces, animals, depending on one's imagination. These symbols provoke a desire to research and tell stories to oneself. A way of putting ourselves iǹ the place of the archaeologist and being able to put the pieces back together to create meaning. In this case, the construction of the logotype and poster.